No News is GOOD News!
I said I was going to keep up with my posts - and I am! The good news is that my life has undergone a few changes and my business is doing better than ever!
For those of you who haven't been following, I gave myself a year to get an online business to the point of making income. Not only have I done that, I've also dropped a huge amount of my overhead by closing some of the businesses that were more money and energy than they were worth.
Is that a good idea? Well, tax time came (glad that's over) and I realized that having too many businesses on the go is a nightmare when you're doing your taxes. Take this seriously folks - your online business is as much a business as someone with a store front. Anyway, I decided that I should do some pruning so that my really profitable businesses would get more of my attention and I wouldn't be so distracted.
It worked! After clearing my path I made some small but necessary changes to my sites. My Virtual Assistant site used to promote all sorts of services - data entry, typing, answering emails etc. However, 90% of my work has been ghostwriting for websites and newsletters. So I made the changes and picked up some more work. See what you think: New Ad Copy for VA Site.
I also cut the cost of my book about choosing the right dog breed in HALF! I was getting sales at the old price but I wanted to see more action. The truth is I ended up selling more in dollar value AND volume with the change.
So what's the tip for today? Once you've found something that works try to become more focused. Make small changes and see how your customers respond. Above all, become reliable in your field and work hard to show you care about what you do - people respond to that energy.
For those of you who haven't been following, I gave myself a year to get an online business to the point of making income. Not only have I done that, I've also dropped a huge amount of my overhead by closing some of the businesses that were more money and energy than they were worth.
Is that a good idea? Well, tax time came (glad that's over) and I realized that having too many businesses on the go is a nightmare when you're doing your taxes. Take this seriously folks - your online business is as much a business as someone with a store front. Anyway, I decided that I should do some pruning so that my really profitable businesses would get more of my attention and I wouldn't be so distracted.
It worked! After clearing my path I made some small but necessary changes to my sites. My Virtual Assistant site used to promote all sorts of services - data entry, typing, answering emails etc. However, 90% of my work has been ghostwriting for websites and newsletters. So I made the changes and picked up some more work. See what you think: New Ad Copy for VA Site.
I also cut the cost of my book about choosing the right dog breed in HALF! I was getting sales at the old price but I wanted to see more action. The truth is I ended up selling more in dollar value AND volume with the change.
So what's the tip for today? Once you've found something that works try to become more focused. Make small changes and see how your customers respond. Above all, become reliable in your field and work hard to show you care about what you do - people respond to that energy.
posted by Shannon at
10:08 AM
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